I wrote this as a down-n-dirty guide to basic sales tactics I use to sell ebooks. It’s short and to the point – no wasted fluff, no anecdotes – just hardcore advice.
Former UFC middleweight champion Rich “Ace” Franklin and I were partnered up to write this book and it was one of the most challenging projects I’ve ever worked on. Still, it’s a great guide to people who have very little knowledge or experience with mixed martial arts in general and the UFC brand in particular.
My mother and I collaborated on this book and it’s a fantastic resource for those entering later life and looking for ways to keep their brains stimulated, stave off the effects of aging, and give back to the community. My mother is one of the foremost experts on lifelong learning and I’m proud to say we wrote a great book together.